We live in an age of digital disruption. Success is no longer guaranteed by past performance or reputation. To stay competitive, organizations must adopt the cultural and management mindset of startups to survive and thrive. Drawing from his experiences working with companies across industries, Eric Ries shares surprising insights on how to create a culture of entrepreneurship within an existing organization.
The Startup Way
£27.99
How Modern Companies Use Entrepreneurial Management to Transform Culture
93 in stock
| Author | Eric Ries |
|---|---|
| Publisher | Currency |
| Year | 2017 |
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