In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of ‘outliers’—the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player, why Asians are good at math, and what made the Beatles the greatest rock band. Brilliant and entertaining, Outliers is a landmark work that will simultaneously delight and illuminate. Gladwell’s genius is his ability to take complex ideas and make them not only accessible but also riveting. Through fascinating case studies and compelling storytelling, he challenges our conventional notions of intelligence and success, showing us that extraordinary achievement is less about talent than we think and more about opportunity.
Outliers
£17.99
Malcolm Gladwell’s brilliant investigation into what makes high-achievers different and the hidden factors behind extraordinary success.









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